We're more than a supplier

Proprietary inputs.
Proven technology.
One supply program.

Dutch Direct combines proprietary crop inputs with proven horticultural technologies to help commercial growers simplify sourcing, standardize production inputs and build more repeatable supply programs.

2015

Serving commercial horticulture since

15

Brands in one sourcing program

6

Crop programs, from cannabis to CEA

1

Supplier relationship to manage

PROPOSAL H
Arcade

Loud and game-like: rows that flood orange, a crop card deck you swipe away, a spotlight that follows the cursor, a split-flap logo wall, category filters that shuffle the grid and a three-step contact quest.

We're more than a supplier

We're more
than a
supplier.

Dutch Direct combines proprietary crop inputs with proven horticultural technologies to help commercial growers simplify sourcing, standardize production inputs and build more repeatable supply programs.

Technical selection

Products chosen around application and operating requirements.

Commercial supply

Volume purchasing and repeat supply programs.

Integrated portfolio

From root-zone inputs through facility infrastructure.

Move your cursor · the spotlight follows

Our brands

Our
brands.

Fifteen manufacturers, flipping through one account. Hover a tile to see what they make.

Plant nutrition
Plant nutrition
Plant nutrition
Biostimulants
Grow media
Grow media
Grow media
Irrigation
Irrigation
Irrigation
Irrigation
Lighting
Climate
Water treatment
Benching

Commercial inquiry

Let's talk
about your
project.

Three quick steps. Tap what you need, tell us what you grow, and we’ll come back with options and pricing.

Step 1 / 3

What do you need?

Pick as many as you like.

What are you growing?
How do we reach you?

PROPOSAL I
Orbit

Exploratory and innovative: services orbiting a centre, a draggable crop strip with a custom cursor, a word you zoom through, a filterable brand directory, a category index with live preview and contact cards beside a floating-label form.

Commercial services

More than
the product.

Everything we do orbits your operation. Hover or tap a planet.

01

Crop Program Design

Nutrition, biostimulants, biologicals and media matched to production stage.

02

Commercial Sourcing

Consolidate products and equipment through fewer purchasing relationships.

03

Bulk & Recurring Supply

Commercial pack sizes, recurring purchasing and volume planning.

04

Facility Projects

Lighting, irrigation, benching, humidity and supporting infrastructure.

05

Technical Documentation

Specifications, labels, SDS, certificates and procurement documentation.

06

Commercial & Reseller Accounts

Dedicated pricing and purchasing programs for qualified operations.

Program
Sourcing
Supply
Facility
Docs
Accounts

We're more than a supplier

We're more
than a supplier.

Get serious about supply. Discuss bulk quantities, recurring purchasing, product selection and commercial sourcing with Dutch Direct.

Technical selection
Commercial supply
Integrated portfolio
More.

Our brands

Our
brands.

A directory of the manufacturers we source from. Filter by what you need.

Formula 1
Plant nutrition
Van Iperen
Plant nutrition
Eurosolids
Plant nutrition
ROAM Technology
Biostimulants
Dutch Plantin
Grow media
Cultiwool
Grow media
Begrow
Grow media
Netafim
Irrigation
Rivulis
Irrigation
Toro
Irrigation
INA Plastics
Irrigation
LumLux
Lighting
Anden
Climate
Elpress
Water treatment
KG Systems
Benching

Commercial inquiry

Let's talk about
your project.

Connect with our team about sourcing, growing systems and larger orders.

I'm interested in

Quote cart

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    PROPOSAL J
    Word sequence

    Scroll through three words, Source. Supply. More., each with its own photo inside the letters, then dive through the full stop into the “more than a supplier” statement.

    We're more than a supplier

    Proprietary inputs.
    Proven technology.
    One supply program.

    Dutch Direct combines proprietary crop inputs with proven horticultural technologies to help commercial growers simplify sourcing, standardize production inputs and build more repeatable supply programs.

    Technical selection
    Commercial supply
    Integrated portfolio
    Source.
    Supply.
    More.
    01
    Source

    Nutrition, media, lighting and equipment on one quote.

    02
    Supply

    Commercial pack sizes and repeat deliveries, planned with you.

    03
    More than a supplier

    Keep scrolling. We go all the way in.

    Scroll ↓
    PROPOSAL K
    Dark grow

    Dark green cover with one word, Grow. The crop photo inside the letters changes as you scroll (cannabis, tomatoes, berries, leafy greens), then you zoom through to the six crop cards.

    Grow.
    01
    Cannabis

    Precision nutrition and controlled-environment production.

    02
    Tomatoes

    Fertigation, substrates and greenhouse infrastructure.

    03
    Berries

    Substrate, fertility and irrigation programs.

    04
    Leafy greens

    Water-soluble nutrition and hydroponic systems.

    Scroll ↓
    PROPOSAL L
    Pull back

    The reverse: the section opens inside a photo and pulls back out until it lands in an orange Talk., then the contact actions appear. Works as the closing call to action.

    Let's talk about your project.

    Sourcing, growing systems and larger orders. Our commercial team comes back with options and pricing.

    Talk.
    Scroll ↓

    Quote cart

      Your quote cart is empty. Use Quote, the feed schedule builder or the calculator to add products.

      No payment now. We'll confirm pricing, availability and delivery for your facility.

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      What can we quote for you?

      Your details needed to send a quote request

      No payment now. We confirm pricing, availability and delivery with you.

      PROPOSAL M
      Split window

      Services: the headline splits in two and slides apart while a photo window in the middle grows to full screen, then the six service cards appear on top.

      More than
      the product.

      Commercial services

      Six ways we work
      with commercial growers.

      Crop Program Design

      Nutrition, biostimulants, biologicals and media matched to production stage.

      Commercial Sourcing

      Consolidate products and equipment through fewer purchasing relationships.

      Bulk & Recurring Supply

      Commercial pack sizes, recurring purchasing and volume planning.

      Facility Projects

      Lighting, irrigation, benching, humidity and supporting infrastructure.

      Technical Documentation

      Specifications, labels, SDS, certificates and procurement documentation.

      Commercial & Reseller Accounts

      Dedicated pricing and purchasing programs for qualified operations.

      PROPOSAL N
      Grid zoom

      Product categories: a 3×3 photo grid; the centre photo zooms to fill the screen while the others fly outward, then the category cards land on top.

      PROPOSAL O
      Fly-through

      Formula 1: the product range flies out of the distance past the viewer while the giant FORMULA 1 grows, then the line and button appear.

      Formula 1
      TE Stack
      TE Defense
      Rapid Si Silica
      Magnesium Drive
      Drive Organic
      Shift Organic
      Ignite Organic
      Fuel Organic

      Designed for cannabis. Built for better growth.

      “We understand that professional cultivation requires more than products on a shelf”.

      PROPOSAL P
      Iris

      Proof: a small circle between the two headline lines opens into a full-screen photo as the lines split apart, then the four stats appear.

      Serving growers
      since 2015.

      Why Dutch Direct

      2015

      Serving commercial horticulture since

      15

      Brands in one sourcing program

      6

      Crop programs, from cannabis to CEA

      1

      Supplier relationship to manage

      PROPOSAL Q
      Shrink + burst

      Brands: the section opens inside a giant BRANDS. that shrinks into place while the fifteen logos burst out around it.

      Brands.

      Fifteen manufacturers. One commercial account.

      PROPOSAL R
      Zoom stack

      Resources: each guide starts as a small card in the middle and grows into a full-screen scene, then the next one rises out of it.

      01
      Fertigation & Mixing

      How to Prepare Fertilizer Stock Solutions

      Concentrations, tank order and compatibility for water-soluble programs.

      02
      Grow Media & Root Zone

      Coco vs Stone Wool for Commercial Fertigation

      How each substrate handles water, steering and irrigation frequency.

      03
      Crop Nutrition

      Understanding Root-Zone EC in High-Frequency Irrigation

      Reading substrate and drain EC when irrigating many times a day.

      Grower intelligence

      01 / 03

      Quote cart

        Your quote cart is empty. Use Quote, the feed schedule builder or the calculator to add products.

        No payment now. We'll confirm pricing, availability and delivery for your facility.

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        What can we quote for you?

        Your details needed to send a quote request

        No payment now. We confirm pricing, availability and delivery with you.

        PROPOSAL S
        Product spotlight

        Products: one product at a time on a big stage. The page colour, giant name and photo change with each product; thumbnails, arrows, swipe and auto-advance.

        Formula 1 plant nutrition

        Formula 1
        plant nutrition.

        A complete crop-nutrition platform combining mineral fertility, precision supplements, biostimulants and biologicals across the production cycle.

        01 / 09 · Trace elements

        TE Stack

        Highly absorbable manganese, boron and zinc.

        20 L / 5 GAL
        TE Stack
        02 / 09 · Trace elements

        TE Defense

        Highly absorbable iron, boron, zinc and copper.

        1 QT / 1 GAL / 5 GAL / 55 GAL
        TE Defense
        03 / 09 · Supplement

        Rapid Si Silica

        Stable monosilicic acid of fast absorption, with essential micronutrients.

        20 L / 5 GAL
        Rapid Si Silica
        04 / 09 · Liquid phosphorus

        Phosphorus Drive

        Pure liquid phosphorus with amino acid complex.

        20 L
        Phosphorus Drive
        05 / 09 · Liquid potassium

        Potassium Drive

        Specialized bioavailable potassium liquid.

        20 L
        Potassium Drive
        06 / 09 · Veg microbial boost

        Drive Organic

        Beneficial microorganisms for the vegetative stage.

        10 KG
        Drive Organic
        07 / 09 · Flower microbial boost

        Shift Organic

        Beneficial microorganisms for the flowering stage.

        10 KG
        Shift Organic
        08 / 09 · Organic accelerator

        Ignite Organic

        Biological root enhancement technology.

        10 KG
        Ignite Organic
        09 / 09 · Bio-energizer

        Fuel Organic

        Boosts beneficial microorganisms organically.

        10 KG
        Fuel Organic
        PROPOSAL T
        Product coverflow

        Products: scroll moves the range sideways; the product in the centre grows, shows its name, sizes and Quote button.

        Formula 1

        TE Stack

        Trace elements · 20 L / 5 GAL

        TE Defense

        Trace elements · 1 QT / 1 GAL / 5 GAL / 55 GAL

        Rapid Si Silica

        Supplement · 20 L / 5 GAL

        Phosphorus Drive

        Liquid phosphorus · 20 L

        Potassium Drive

        Liquid potassium · 20 L

        Drive Organic

        Veg microbial boost · 10 KG

        Shift Organic

        Flower microbial boost · 10 KG

        Ignite Organic

        Organic accelerator · 10 KG

        Fuel Organic

        Bio-energizer · 10 KG

        Our most popular products

        01 / 09
        PROPOSAL U
        Pop-out shelf

        Products: colour tiles in each product’s own colours with the pack popping out of the top; tilt on hover, filters for liquids, trace elements and organics.

        PROPOSAL V
        Photo type strips

        Supplier: three giant lines with photos inside the letters slide in opposite directions as you scroll, then the statement lands.

        Proprietary inputs.
        Proven technology.
        One supply program.

        We're more than a supplier

        Dutch Direct combines proprietary crop inputs with proven horticultural technologies to help commercial growers simplify sourcing, standardize production inputs and build more repeatable supply programs.

        PROPOSAL W
        Blinds

        Crops: dark blinds open one by one to reveal the photo behind the headline, then the crop cards appear.

        PROPOSAL X
        Number fly-through

        Proof: 2015, 15, 6 and 1 fly at you one after another, each with its caption, then the statement.

        2015
        Serving commercial horticulture since
        15
        Brands in one sourcing program
        6
        Crop programs, from cannabis to CEA
        1
        Supplier relationship to manage

        Why Dutch Direct

        Proprietary inputs.
        Proven technology.
        One supply program.

        PROPOSAL Y
        Zoom tunnel

        Services: six photo cards stacked like a tunnel; each zooms past you to reveal the next service.

        01

        Crop Program Design

        Nutrition, biostimulants, biologicals and media matched to production stage.

        02

        Commercial Sourcing

        Consolidate products and equipment through fewer purchasing relationships.

        03

        Bulk & Recurring Supply

        Commercial pack sizes, recurring purchasing and volume planning.

        04

        Facility Projects

        Lighting, irrigation, benching, humidity and supporting infrastructure.

        05

        Technical Documentation

        Specifications, labels, SDS, certificates and procurement documentation.

        06

        Commercial & Reseller Accounts

        Dedicated pricing and purchasing programs for qualified operations.

        Commercial services

        More than the product.

        Six ways we work
        with commercial growers.

        PROPOSAL Z
        Kinetic → dot

        Call to action: rows of bold words slide across, then an orange dot grows until it fills the screen with the quote request.

        Nutrition · Grow media · Lighting · Irrigation · Nutrition · Grow media · Lighting · Irrigation ·
        Climate · Benching · Biologicals · Fertigation · Climate · Benching · Biologicals · Fertigation ·
        One quote · One supplier · One program · One quote · One supplier · One program ·

        Commercial inquiry

        Ready to build your
        supply program?

        Tell us what you grow and what you need. Our commercial team comes back with options and pricing.

        PROPOSAL AA
        Pill hero

        Hero: a small photo pill sits inside the headline; scrolling opens it to full screen as the words fly apart.

        Precision
        inputs.
        Commercial scale.

        Commercial horticulture supply

        Precision crop inputs, grow media, lighting, irrigation and facility systems for professional horticulture in the United States, with commercial sourcing and supply programs.

        PROPOSAL AB
        Quote zoom

        Quote: the O in a giant QUOTE. grows until the screen turns orange and the quote form appears.

        Quote.

        Request a quote

        Let's talk about
        your project.

        Sourcing, growing systems and larger orders. Our commercial team comes back with options and pricing.

        I'm interested in

        Quote cart

          Your quote cart is empty. Use Quote, the feed schedule builder or the calculator to add products.

          No payment now. We'll confirm pricing, availability and delivery for your facility.

          Request a quote

          What can we quote for you?

          Your details needed to send a quote request

          No payment now. We confirm pricing, availability and delivery with you.

          PROPOSAL AC
          Bento + live hero

          A big featured tile next to nine product tiles; hover or tap a tile and the featured tile switches to that product, colours and all.

          Formula 1 plant nutrition

          Formula 1
          plant nutrition.

          A complete crop-nutrition platform combining mineral fertility, precision supplements, biostimulants and biologicals across the production cycle.

          Trace elements

          TE Stack

          Highly absorbable manganese, boron and zinc.

          20 L / 5 GAL
          Trace elements

          TE Defense

          Highly absorbable iron, boron, zinc and copper.

          1 QT / 1 GAL / 5 GAL / 55 GAL
          Supplement

          Rapid Si Silica

          Stable monosilicic acid of fast absorption, with essential micronutrients.

          20 L / 5 GAL
          Liquid phosphorus

          Phosphorus Drive

          Pure liquid phosphorus with amino acid complex.

          20 L
          Liquid potassium

          Potassium Drive

          Specialized bioavailable potassium liquid.

          20 L
          Veg microbial boost

          Drive Organic

          Beneficial microorganisms for the vegetative stage.

          10 KG
          Flower microbial boost

          Shift Organic

          Beneficial microorganisms for the flowering stage.

          10 KG
          Organic accelerator

          Ignite Organic

          Biological root enhancement technology.

          10 KG
          Bio-energizer

          Fuel Organic

          Boosts beneficial microorganisms organically.

          10 KG
          TE Stack
          TE Defense
          Rapid Si Silica
          Phosphorus Drive
          Potassium Drive
          Drive Organic
          Shift Organic
          Ignite Organic
          Fuel Organic
          PROPOSAL AD
          Index list

          Huge product names on dark green; each row floods with the product colours on hover and the pack follows your cursor.

          Formula 1 plant nutrition

          Formula 1
          plant nutrition.

          A complete crop-nutrition platform combining mineral fertility, precision supplements, biostimulants and biologicals across the production cycle.

          01

          TE Stack

          Trace elements
          20 L / 5 GAL
          02

          TE Defense

          Trace elements
          1 QT / 1 GAL / 5 GAL / 55 GAL
          03

          Rapid Si Silica

          Supplement
          20 L / 5 GAL
          04

          Phosphorus Drive

          Liquid phosphorus
          20 L
          05

          Potassium Drive

          Liquid potassium
          20 L
          06

          Drive Organic

          Veg microbial boost
          10 KG
          07

          Shift Organic

          Flower microbial boost
          10 KG
          08

          Ignite Organic

          Organic accelerator
          10 KG
          09

          Fuel Organic

          Bio-energizer
          10 KG
          PROPOSAL AE
          3D ring

          The nine packs stand on a rotating 3D ring; drag, swipe or use the arrows, and the product in front shows its details.

          Formula 1 plant nutrition

          Formula 1
          plant nutrition.

          A complete crop-nutrition platform combining mineral fertility, precision supplements, biostimulants and biologicals across the production cycle.

          01 / 09 · Trace elements

          TE Stack

          Highly absorbable manganese, boron and zinc. 20 L / 5 GAL

          02 / 09 · Trace elements

          TE Defense

          Highly absorbable iron, boron, zinc and copper. 1 QT / 1 GAL / 5 GAL / 55 GAL

          03 / 09 · Supplement

          Rapid Si Silica

          Stable monosilicic acid of fast absorption, with essential micronutrients. 20 L / 5 GAL

          04 / 09 · Liquid phosphorus

          Phosphorus Drive

          Pure liquid phosphorus with amino acid complex. 20 L

          05 / 09 · Liquid potassium

          Potassium Drive

          Specialized bioavailable potassium liquid. 20 L

          06 / 09 · Veg microbial boost

          Drive Organic

          Beneficial microorganisms for the vegetative stage. 10 KG

          07 / 09 · Flower microbial boost

          Shift Organic

          Beneficial microorganisms for the flowering stage. 10 KG

          08 / 09 · Organic accelerator

          Ignite Organic

          Biological root enhancement technology. 10 KG

          09 / 09 · Bio-energizer

          Fuel Organic

          Boosts beneficial microorganisms organically. 10 KG

          PROPOSAL AF
          Sticky stories

          The pack stays pinned on the left while each product story scrolls by on the right; the page colour and pack change with every story.

          Formula 1 plant nutrition

          Formula 1
          plant nutrition.

          A complete crop-nutrition platform combining mineral fertility, precision supplements, biostimulants and biologicals across the production cycle.

          01 / 09
          01
          Trace elements

          TE Stack

          Highly absorbable manganese, boron and zinc.

          20 L / 5 GAL
          02
          Trace elements

          TE Defense

          Highly absorbable iron, boron, zinc and copper.

          1 QT / 1 GAL / 5 GAL / 55 GAL
          03
          Supplement

          Rapid Si Silica

          Stable monosilicic acid of fast absorption, with essential micronutrients.

          20 L / 5 GAL
          04
          Liquid phosphorus

          Phosphorus Drive

          Pure liquid phosphorus with amino acid complex.

          20 L
          05
          Liquid potassium

          Potassium Drive

          Specialized bioavailable potassium liquid.

          20 L
          06
          Veg microbial boost

          Drive Organic

          Beneficial microorganisms for the vegetative stage.

          10 KG
          07
          Flower microbial boost

          Shift Organic

          Beneficial microorganisms for the flowering stage.

          10 KG
          08
          Organic accelerator

          Ignite Organic

          Biological root enhancement technology.

          10 KG
          09
          Bio-energizer

          Fuel Organic

          Boosts beneficial microorganisms organically.

          10 KG
          PROPOSAL AG
          Colour columns

          Nine tall columns in each product’s colours; hover one and it opens wide with the pack and details.

          Formula 1 plant nutrition

          Formula 1
          plant nutrition.

          A complete crop-nutrition platform combining mineral fertility, precision supplements, biostimulants and biologicals across the production cycle.

          01

          TE Stack

          Trace elements · 20 L / 5 GAL

          Highly absorbable manganese, boron and zinc.

          02

          TE Defense

          Trace elements · 1 QT / 1 GAL / 5 GAL / 55 GAL

          Highly absorbable iron, boron, zinc and copper.

          03

          Rapid Si Silica

          Supplement · 20 L / 5 GAL

          Stable monosilicic acid of fast absorption, with essential micronutrients.

          04

          Phosphorus Drive

          Liquid phosphorus · 20 L

          Pure liquid phosphorus with amino acid complex.

          05

          Potassium Drive

          Liquid potassium · 20 L

          Specialized bioavailable potassium liquid.

          06

          Drive Organic

          Veg microbial boost · 10 KG

          Beneficial microorganisms for the vegetative stage.

          07

          Shift Organic

          Flower microbial boost · 10 KG

          Beneficial microorganisms for the flowering stage.

          08

          Ignite Organic

          Organic accelerator · 10 KG

          Biological root enhancement technology.

          09

          Fuel Organic

          Bio-energizer · 10 KG

          Boosts beneficial microorganisms organically.

          PROPOSAL AH
          Shelf wall

          The range stands on two shelves; hover a pack to lift it and pop its spec card, or light up a category with the chips.

          Formula 1 plant nutrition

          Formula 1
          plant nutrition.

          A complete crop-nutrition platform combining mineral fertility, precision supplements, biostimulants and biologicals across the production cycle.

          Liquid nutrition
          Trace elements

          TE Stack

          Highly absorbable manganese, boron and zinc.

          20 L / 5 GAL
          Trace elements

          TE Defense

          Highly absorbable iron, boron, zinc and copper.

          1 QT / 1 GAL / 5 GAL / 55 GAL
          Supplement

          Rapid Si Silica

          Stable monosilicic acid of fast absorption, with essential micronutrients.

          20 L / 5 GAL
          Liquid phosphorus

          Phosphorus Drive

          Pure liquid phosphorus with amino acid complex.

          20 L
          Liquid potassium

          Potassium Drive

          Specialized bioavailable potassium liquid.

          20 L
          Organics & biologicals
          Veg microbial boost

          Drive Organic

          Beneficial microorganisms for the vegetative stage.

          10 KG
          Flower microbial boost

          Shift Organic

          Beneficial microorganisms for the flowering stage.

          10 KG
          Organic accelerator

          Ignite Organic

          Biological root enhancement technology.

          10 KG
          Bio-energizer

          Fuel Organic

          Boosts beneficial microorganisms organically.

          10 KG

          Quote cart

            Your quote cart is empty. Use Quote, the feed schedule builder or the calculator to add products.

            No payment now. We'll confirm pricing, availability and delivery for your facility.

            Request a quote

            What can we quote for you?

            Your details needed to send a quote request

            No payment now. We confirm pricing, availability and delivery with you.

            Quote cart

              Your quote cart is empty. Use Quote, the feed schedule builder or the calculator to add products.

              No payment now. We'll confirm pricing, availability and delivery for your facility.

              Request a quote

              What can we quote for you?

              Your details needed to send a quote request

              No payment now. We confirm pricing, availability and delivery with you.